WE TURN SCATTERED BRAND CHATTER INTO CAMPAIGNS PEOPLE ACTUALLY REMEMBER.

Big Ideas, Real Impact.

Our Story

Chosen Digital was born from experience, built on trust, and driven by one goal: making the brands we work with impossible to ignore.

We're a close-knit team with deep expertise across social commerce, influencer and creator marketing, brand strategy, and senior marketing leadership. We don't just work alongside each other - we challenge each other, back each other, and hold each other to a standard that flows directly into the work we do for clients.

The result is an agency that operates with the speed of a startup, the depth of a senior in-house team, and the genuine care of people who are in it for the right reasons.

Meet the Team

Rebecca Gordon

Teva Pleshet

Ali Joffe

We've spent our careers inside the brands - running partnerships, managing creators, developing strategies, and executing campaigns that hold up in the real world. We know what good marketing looks like because we've built it, tested it, and delivered it across consumer brands in Australia and the US.

Rebecca founded Chosen Digital after building her career in the US, where she led influencer partnership teams, helped build DTC brands from the ground up, and developed deep expertise in social commerce and new product launches. That experience is the reason Chosen Digital exists. Built to give brands the kind of strategic, hand-on support she spent years delivering in-house.

Ali brings 15 years of experience in brand marketing across Australian fashion and lifestyle brands, with a sharp instinct for brand positioning and what makes audiences stop scrolling.

Teva ties it all together, managing campaigns from brief through to delivery and making sure everything is delivered with the kind of precision and care that brands rarely find in an agency setting.

Together, we bring the depth of an in-house team and the agility of an agency that's genuinely invested in your growth.

Services that move the needle

Fractional Marketing Team

Most growing brands hit the same wall: they need more marketing horsepower but aren't ready (or resourced) to build a full in-house team. That's exactly where Chosen Digital steps in.

We embed directly into your organisation as a working extension of your team — not an outside agency sending decks from a distance. Depending on your needs, this can include brand strategy, influencer and athlete partnerships, TikTok Shop management, email marketing, social strategy, content planning, platform growth, and more.

You get senior-level thinking and hands-on execution, without the fixed cost of full-time hires.

Influencer Marketing

Finding the right creator isn't just about follower count. It's about fit, trust, and conversion.

We manage the entire partnership lifecycle: talent identification, outreach, negotiation, contracting, onboarding, briefing, execution, and reporting. We work across both influencer and athlete partnerships — from niche community builders to high-profile brand ambassadors — depending on what the campaign calls for.

Every campaign is built around real outcomes, not vanity metrics.

TikTok Shop

TikTok Shop is one of the fastest-growing commerce channels available right now — and most brands are either not on it yet, or not running it well.

We handle everything: initial shop setup, day-to-day operations, affiliate scouting and onboarding, GMV Max campaign management, and close collaboration with your social and content teams to maximise both engagement and revenue.

We stay current on platform changes, algorithm shifts, and what's actually converting — so you don't have to.

Brand Consultancy

Growth without direction is just noise.

Our brand consultancy work helps founders and marketing teams get clear on who they are, what they stand for, and how they should show up across every channel. This includes brand identity development, tone of voice, audience positioning, competitive landscape review, and a go-to-market strategy built to last beyond the next campaign.